In a recent event held in Milan, Maserati hosted a gathering of luminaries from the worlds of fashion, entertainment, sports, and music, to celebrate the launch of its new GranTurismo. The revered emblem of the Italian luxury automaker introduced its GranTurismo Launch Edition PrimaSerie 75th Anniversary, as well as three awe-inspiring masterpieces: the GranTurismo One Off Prisma, GranTurismo One Off Luce, and GranTurismo One Off Ouroboros. While the first two were designed by Maserati Centro Stile, the latter was the brainchild of the Japanese street culture innovator and friend of the Trident, Hiroshi Fujiwara.
The GranTurismo One Off Prisma is an exquisite work of artisanship, equipped with the Nettuno V6 internal combustion engine, dedicated to the heritage of this glorious car. The bodywork is adorned with a chromatic partnership consisting of 14 different colours – all painted by hand – and embellished with details of over 8,500 letters hand-applied and hand-varnished one by one, forming the names of Maserati cars. Two of the colours look ahead to the future, while the other twelve have been chosen from the hues of the most popular GranTurismo models of the past, such as the characteristic Amaranto from the 1947 Maserati A6 1.500 and the Oro Longchamps that graced the 1973 Maserati Khamsin.
The GranTurismo One Off Luce, on the other hand, is a testament to innovation and sustainability, featuring a full-electric Folgore engine, and reflects Maserati’s experimentation and constant research. The bodywork is an original chromatic mirrored monolith, engraved with a dynamic laser-etched pattern and painted in an almost absent colour that makes the contours of the car blend into its surroundings. The interiors are made of ECONYL®, a regenerated nylon yarn, resulting in a unique aesthetic metamorphosis. The monochromatic blue interior reminds one of the sea from which the sustainable material was sourced. The shapes of the seats are underlined by a few graphics on the central parts, lasered with gradient backing in contrast. The result is the two contrasting techniques, inside and outside: the mirror that almost hides the car and the laser that aims to create a strong and deep track of Maserati’s soul, technical performance, and stunning beauty.
Klaus Busse, Head of Design at Maserati, stated: “GranTurismo Prisma is an ode to our 75-year heritage and to the know-how that has imbued all the cars Maserati has made over time. GranTurismo Luce is our future, looking ahead, in perfect balance with Prisma. The essence of each one depends on the other. In terms of innovation, Prisma expresses all the beauty and excellence of the Italian craftsmanship, as well as mastery in painting and colour; Luce reveals all the technology developed with Folgore, combining our forward-thinking attitude and Italian creativity.”
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