The 2024 Toyota Hilux Champ, unveiled in Thailand, marks a significant evolution in Toyota’s pickup line, embodying a utilitarian design philosophy. Resembling the IMV-0 concept, the vehicle features a flat, squared-off edge design, prioritizing functionality. It offers modular options for activities like overlanding and cargo hauling, enhancing its commercial and utility versatility. The exterior is designed for easy bumper and panel replacement, reducing downtime from damage.
Inside, the Hilux Champ opts for simplicity with flat panels and hard plastic trimmings, balanced by numerous storage compartments and a washable floor for practicality in commercial use. It includes features like multi-reflector headlamps or LED projector lenses, power-side mirrors, a retractable antenna, a 3-way loading bed, adjustable steering, power windows (except the base model), adjustable seats with a recliner, and the Toyota T-Connect system.
Safety features include dual airbags, ABS with EBD and BA, 3-point ELR seatbelts, and GOA structural safety. Engine options range from a 2.0 liter petrol engine with 137 horsepower and 183 newton meters of torque, a 2.7 liter petrol engine offering 166 horsepower and 245 newton meters of torque, to a 2.4L turbodiesel engine with 148 horsepower and 343 newton meters of torque. Transmission choices include a 5-speed manual or a 6-speed automatic.
Available in various configurations, including a cab and chassis model and single-cab pickup with a long bed, it also caters to specialized bodies like delivery trucks, medical vehicles, and even motorhomes. Prices start at 459,000 baht for the 2.0 liter petrol variant, with the Hilux Champ set to expand into other ASEAN markets after its Thai debut.
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