RAM has once again made waves in the European automotive market with its latest revelation during the eighteenth round of the MXGP 2023 Championship – the all-new RAM 1500 TRX Lunar Edition.

This latest iteration of the RAM 1500 TRX Lunar Edition stands as a testament to exclusivity within the model lineup. This powerhouse, renowned for its supremacy in both power and performance, has been enhanced to provide an even more tailored and customizable experience. The Lunar Edition combines cutting-edge technology, striking graphics, blistering performance, and an exterior aesthetic that rolls straight out of the factory with a flair.

When it comes to the exterior, RAM has upped the ante by expanding the TRX Level 2 Equipment Group, introducing the Ceramic Gray color. This special edition also flaunts a deployable bed step, four adaptable cargo tie-down hooks, and a spray-in bedliner. The model doesn’t stop there; it boasts exclusive features such as TRX Edition graphics gracing the hood and bed, 18-inch black bead-lock capable wheels, a dual-pane panoramic sunroof, and an LED cab-mounted brake light.

Inside the cabin, the exclusivity continues to shine. The Surf Blue accent stitching found on the doors, dash, and bolstered seats adds a dash of vibrancy. Furthermore, the embroidered “TRX” seat back logo and strategically placed carbon fiber accents create a dark and intimidating ambiance. The flat-bottom steering wheel takes luxury to new heights with its leather trim, carbon fiber embellishments, and integrated aluminum paddle shifters. Completing the interior aesthetic is the striking gray TRX Lunar Edition badge proudly displayed on the Alcantara® suede center console and head-up display. Safety features are also on point, with adaptive cruise control, Lane Keep Assist, and pedestrian emergency braking ensuring peace of mind.

The 2023 RAM 1500 TRX Lunar Edition is a limited-edition masterpiece, exclusively available through the AEC & KWA International Partners network. It effortlessly straddles the line between off-road prowess and everyday practicality, setting a benchmark in performance within its segment. Underneath its muscular hood lies the same 6.2-liter supercharged HEMI® V-8 engine, churning out an astonishing 702 horsepower. This powerplant, previously featured in the RAM 1500 TRX Havoc Edition 2023, stands as the most potent engine ever fitted into a pickup truck. Prospective buyers can anticipate the RAM 1500 TRX Lunar Edition 2023 hitting the market this spring.

Equipped with an eight-speed TorqueFlite automatic transmission, this agile and potent pickup delivers uncompromising performance, hurtling from 0 to 100 km/h in a mere 4.5 seconds. The RAM 1500 TRX sets new standards in refinement and sophistication within its segment. Its opulent interiors feature premium materials, meticulous attention to detail, exceptional quality, and a ride comfort that has never before been experienced in a pickup truck.

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