2023 Ferrari Purosangue Super SUV Interior Cabin

The Purosangue’s cabin demanded absolutely meticulous design of both the space and furnishings as well as careful selection of the materials used to offer unprecedented occupant space and comfort for a Ferrari four-seater. The cabin looks and feels like an extremely elegant, sporty lounge. When the doors are opened, a surprisingly generous amount of space is revealed. Equally surprising is the sophisticated luxury of the interior which exudes a sense of both elegance and modernity. Modern design languages harmoniously combine with Ferrari’s signature GT sports car aesthetic. All of the forms are deliberately compact to optimise both the available space and its ergonomics.

The driver’s cockpit is inspired by the SF90 Stradale and is almost exactly mirrored on the passenger side. This creates an unparalleled feeling of emotional engagement for the front passenger, aided and abetted by a 10.2” display that provides all the information required to help them participate in the driving experience. The Purosangue features the entirely digital interface already adopted for the rest of the range.

The Purosangue’s interior architecture is based on the dual cockpit dashboard concept which has been extended and replicated in the back of the car, creating four areas quite distinct in terms of their functionality, volumes, materials and colours. This principle drove the cabin’s composition which develops horizontally and seamlessly between the furnishings, making the space seem larger and keeping the volumes light and dynamic.

The wraparound forms converge towards the centre embracing the occupants and, through the dialogue between the upholstered volumes and the functional technical areas, underscore the dual cockpit concept both at the front and at the rear. Comfort-related controls are located on a hideaway rotary interface in the central section of the dash, and the rear passengers have access to the same functions via a second rotary interface.

The tunnel, which has been given a luxury trim, is combined with a Y-shaped structural element dominated by the metal gear-shift gate. Less obvious but equally well-designed elements are the window lifter buttons, the rather elegant double cup holder made of glass and the key compartment combined with the wireless device charging zone. The lower area has small oddments compartments and, thanks its colours and materials, creates a sense of seamless continuity with the floor. The cockpit extension elements, from the iconic shell shape, integrate and highlight the most powerful audio system ever offered by Ferrari. The comfort-focused upholstered areas integrate armrests and door handles.

For the first time in Ferrari history, the cabin has four separate and independently adjustable seats. The integration of comfort-focused components, the use of variable density foams, and the new suspension system mean that the Purosangue delivers unprecedented occupant comfort and a layout that exudes the sportiness and elegance typical of Ferrari’s design language. The heated backseats can be adjustable and reclined independently. When fully raked forwards, they significantly increase the Purosangue’s luggage capacity.

Ferrari’s pursuit of luxury did not distract it for a second from its environmental and sustainability responsibilities. Sustainable materials have been used extensively throughout the Purosangue, opening up the possibility for new combinations. In fact, 85% of the launch trim for the car was sustainably produced: the fabric roof-lining is recycled polyester, the carpet is made from polyamide recycled from fishing nets retrieved from the oceans and newly formulated Alcantara®, also derived from recycled polyester. In fact, the Purosangue is the very first car in the world to use this special version of Alcantara® made of 68% of post-consumer recycled polyester. For this version of the material, Alcantara obtained the Recycled Claim Standard (RCS) certification from ICEA, a leading international standard that verifies recycled material and tracks it from the source to the final product.

Instead of the traditional carpeting or leather used to trim the floor, owners can opt for a high-strength fabric used in military uniforms, because of its exceptional toughness and durability. A new very elegant and contemporary dark brown semi-aniline leather has also been introduced. Lastly, trim sporting the optional new carbon-fibre weave integrating very fine copper wire offers a highly sophisticated take on traditional carbon-fibre.

The Burmester® 3D High-End Surround Sound System also makes its debut in a Ferrari vehicle as standard equipment. This audio system delivers ultimate performance from low to high frequencies, achieved by innovative technologies.

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